ЗМ Unitek – the biggest teeth brace distributor in Ukraine.
Task: to create an advertising video, which would make teeth braces popular among Ukrainian orthodontists.
Solution: Definitely, only a few people are acquainted with brace developers, thus we had decided to create a memorable/catchy advertising, which in prospect would convince to buy this product. We knew that the advertising should be broadcasted in cinemas, that`s why we had chosen an impressive plot with a vampire in the main role.
But who knew that there could be an obstacle to bite his first victim?
Video agency - and action
DoP - Bohdan Lysyk
Director - Ivan Ischenko
1st director assistant - Vitalii Nebelskyi
Sound - Taras Muchychka
Style - Oksana Pihel
CG - Volodymyr Bosyi
Composing - Nazar Shpilchak
VO - Propeller